QS is a global leader in higher education services. We are the data analytics,
performance insight provider and intelligence partner supporting university
excellence across the world. Our student recruitment and enrolment solutions
enable universities and business schools to connect with talented individuals
that are seeking to further their academic progress and career development. Our
portfolio of professional services includes consultancy, student mobility and
academic partnerships management, and branding solutions.
We publish highly visible and influential rankings of international
universities, including the QS World University Rankings which reaches a
global audience of hundreds of millions of people.
QS keeps growing organically, through acquisition and by recruiting top talent
across key regions.
We are seeking to recruit a highly talented Marketing Operations Manager to
support our digital transformation in the Digital and Events business unit.
Working closely with and reporting to the Global Marketing Director, the
successful candidate will be responsible for the definition, implementation and
optimisation of our global marketing data and analysis, attribution modelling,
introducing standardisation and best practice to assist quicker and high-
quality decision making.
The ideal candidate will have a passion for creative problem solving and use
data and analytics to recommend action. The ideal candidate should have proven
and relevant experience in a similar role, strong understanding of brand,
marketing & content strategy, and up to date specialist skills, including
marketing automation, acquisition and engagement, digital communications and
events marketing. As a highly organised individual, the ideal candidate will
also be willing to provide organisational support to the leadership team to
encourage a disciplined and efficient approach to meeting the business unit’s
* Data analysis: establishing the structure, method, and procedure for
best-in-class analysis and reporting on our global marketing activities
within Digital and Events, including deep insights and preparing ad-hoc
analysis as needed.
* Data reporting : providing regular insights, reports and analytics to the
marketing leadership team that help drive behaviour and action towards
our marketing goals.
* Marketing alignment: partner with the Global Marketing Director to align
strategies, systems, funnels and performance OKRs and results.
* Escalation and exception management: establish an escalation and
exception management process to alert marketing and business leaders to
issues and performance gaps with marketing activity, and suggest
* Empower marketing leaders : to drive marketing planning including
budgets, target setting, and planning at the start of the events season
and as needed through the year.
* Marketing leadership : as a member of the marketing leadership team,
support the group’s function and efficiency, assisting other leaders in
delivering to deadlines and opportunities.
* Cross-functional support : work closely with other teams within Digital
and Events to support cross-functional processes and consolidated channel
* 3+ years of experience in marketing and/or sales operations or business
* Ability to conduct sophisticated and creative analysis of complex data
and translate the results to actionable deliverables, messages, and
* Good knowledge of the marketing tech stack, metrics and analytics
* Essential: technical knowledge of marketing automation Desired: Deep
knowledge of Hubspot functions, features, and reporting.
* Experience working cross-functionally with marketing, sales, product, and
digital teams – and delivering at pace.
* Strong collaboration skills and clear communication style with the
ability to influence, inspire and align multiple stakeholders and work
effectively across teams.
* An Undergraduate degree
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